EdTech Marketing Strategist

1 week ago


Islamabad, Islamabad, Pakistan Med Exam Expert Full time

About Us

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At Med Exam Expert, we revolutionize EdTech by providing aspiring medical professionals with high-quality content, expert mentorship, and an innovative online platform. Our mission-driven company shapes the future of EdTech through creativity, technology, and collaboration.

Job Description
  • We seek a dynamic Digital Marketing Manager to lead our digital marketing efforts, designing and optimizing paid campaigns for Google Ads and social media platforms.
  • This role focuses on creativity and performance, collaborating with cross-functional teams to deliver high-impact campaigns that drive measurable results in the EdTech space.
  • Your responsibilities will include developing data-driven digital marketing strategies, managing and optimizing paid ad campaigns, and leading creative direction for campaigns.
  • You will analyze market trends, conduct audience research, and create targeted, compelling content.
Required Skills and Qualifications
  • Bachelor's or Master's degree in marketing, business, data analytics, or a related field.
  • 2–3 years of proven success in performance-driven digital marketing campaigns.
  • Expertise in D2C marketing with a strong grasp of acquisition strategies and customer funnel optimization.
  • Proficiency in Google Ads, Meta Ads, Google Analytics, SEO/SEM, and marketing automation tools.
  • Strong analytical skills with the ability to interpret data and optimize campaigns effectively.

Why This Role Matters

In this role, you will contribute to empowering learners with tools to excel in their exams and careers. You will be part of a team shaping the future of EdTech through creativity, technology, and collaboration.



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