Marketing Insights Lead

5 days ago


Islamabad, Islamabad, Pakistan Motive Full time
About the Opportunity

Motive empowers people who run physical operations with tools to make their work safer, more productive, and profitable. For the first time ever, safety, operations, and finance teams can manage drivers, vehicles, equipment, and fleet-related spend in a single system.

We are seeking a Senior Marketing Analytics Specialist to join our team. As a key member of our operations organization, you will have the opportunity to drive business outcomes through data-driven insights.

Responsibilities and Requirements
  • Design and build complex data sets by extracting and cleansing data from various systems. Collaborate with cross-functional stakeholders to understand business requirements and deliver analytical solutions.
  • Develop and maintain automated, self-service dashboards using Snowflake and Tableau.
  • Partner with marketing and sales stakeholders to identify opportunities for improvement and develop analytical solutions to streamline/automate existing reporting.
  • Develop and maintain operational KPIs, marketing performance metrics, and business review slides.
  • Support marketing teams with analysis and reporting to drive success.
  • Become an expert in the data landscape at Motive and look for opportunities to improve data quality and reliability.


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