Marketing Strategist

1 week ago

Islamabad, Islamabad, Pakistan beBeeDigital Full time 3,000,000 - 5,000,000
Marketing Innovator

Jazz Business continues to lead the market in offering integrated business solutions, with a focus on innovation and customer satisfaction.

The marketing team encompasses a range of functions, including communications, product strategy, design, planning, and channel enablement.

You will manage and evolve platforms powered by integrated delivery channels, driven by first-party data to optimize customer engagement and business outcomes.

  • Innovate and Execute Platform Strategy: Develop and implement a comprehensive strategy for marketing platforms with integrated delivery channels powered by first-party data.
  • Manage Financials and Planning: Oversee financials, ensuring the platform contributes to business growth through effective planning, budgeting, and P&L management.
  • Market Intelligence and Product Life Cycle: Analyze market trends, competition, and customer behavior to guide strategic actions and manage the product life cycle.
  • Collaboration and Ecosystem Partnerships: Work closely with internal and external partners to develop platform roadmaps, achieve revenue KPIs, and foster innovative solutions.
  • Platform Evaluation and Innovation: Evaluate and recommend new platform solutions, ensuring alignment with business goals and customer needs.
  • Supplier and Vendor Management: Oversee relationships with platform suppliers, ensuring competitive advantage through effective commercial management.
  • Platform Optimization: Review and recommend pricing and product design changes, optimizing performance and customer experience.
  • Leadership in Product Lifecycle: Own the product lifecycle from discovery to launch, continuously driving innovation and platform enhancements.
  • Cross-functional Collaboration: Partner with engineering, product, and business teams to ensure platform development is aligned with long-term infrastructure investments and near-term KPIs.
  • Reporting: Provide regular updates on platform performance, P&L, and KPIs to senior leadership.
  • A2P and Digital Communications Strategy: Lead and understand the monetization strategy for A2P and CPaaS platforms, driving innovation and growth.
  • Platform Value Addition: Provide expertise in designing pricing structures, managing special projects, and deploying platforms through relevant stakeholders.
  • Business Portfolio Expertise: Become the go-to person for all matters related to the assigned portfolio, offering insights and solutions to internal teams, including regulatory and technical aspects.
  • Market Awareness and Strategy: Stay fully informed of market trends, competition, and internal challenges, making independent decisions aligned with the broader business strategy.

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