
Digital Marketing Director
4 days ago
Digital Marketing Director
We are seeking a highly skilled and motivated individual to lead our digital marketing efforts. The successful candidate will be responsible for developing and implementing digital marketing strategies and campaigns to increase online presence, drive traffic, and generate revenue.
Key Responsibilities:
- Develop and implement digital marketing strategies to meet business objectives, including SEO, PPC advertising, email marketing, social media, content marketing, and other online advertising channels.
- Collaborate with the marketing team to design and execute effective campaigns that drive traffic, leads, and conversions.
- Lead and manage the SEO team to drive traffic and increase organic rankings.
- Oversee the design team to ensure all digital assets are visually compelling and consistent with brand guidelines.
- Monitor and analyze website traffic, user behavior, and conversion rates to optimize campaigns and drive growth.
- Manage relationships with external vendors and agencies to ensure high-quality deliverables and performance.
- Stay up-to-date with the latest industry trends, tools, and technologies, and make recommendations for improvements to our digital marketing strategies.
Requirements:
- Bachelor's degree in marketing, communications, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of driving results.
- Strong knowledge of SEO, PPC, social media, email marketing, and other digital marketing channels.
- Excellent leadership, communication, and project management skills.
- Experience managing and motivating cross-functional teams.
- Ability to analyze data and metrics to make data-driven decisions.
- Strong organizational and prioritization skills.
- Creative problem-solving skills and a can-do attitude.
- Experience with website design and development is a plus.
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