Digital Marketing Expert
4 days ago
This is an opportunity to work on search engine optimization tasks including Google Business Profile optimization and citation building. The role involves conducting keyword research aligned with healthcare services and patient queries. You will be optimizing on-page elements such as metadata, headers, internal links, and content. Additionally, you will be monitoring site health and fixing technical SEO issues such as indexing, speed, and mobile usability. Collaboration on content strategy and execution of link-building campaigns are also key responsibilities of this role.
Requirements:
- A minimum of 1-3 years of hands-on experience in search engine optimization, preferably with US clients or local SEO campaigns.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Strong understanding of on-page, technical, and local SEO best practices.
- Excellent communication and reporting skills.
- Self-driven, detail-oriented, and able to manage tasks independently.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.
Nice-to-Have Skills:
- Experience working with healthcare clients or service-based businesses.
- Familiarity with WordPress or CMS platforms.
- Awareness of healthcare-related compliance such as HIPAA.
- Basic understanding of HTML or web structure.
- Experience with citation management tools such as BrightLocal or Whitespark.
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