Marketing Strategist
2 weeks ago
The ideal candidate for this Senior Marketing Executive position will be responsible for driving the company's marketing strategy and promoting mobile applications across various platforms. To achieve this goal, the successful applicant will conduct thorough keyword research, develop and implement ASO strategies to improve app rankings and downloads, monitor and analyze app performance using analytical tools, and collaborate with the marketing and development teams.
Key Responsibilities:
- Conduct in-depth keyword research to optimize app stores and increase visibility.
- Develop and implement effective ASO strategies to enhance app rankings and downloads.
- Continuously monitor and analyze app performance to identify areas for improvement.
- Collaborate with cross-functional teams to ensure seamless communication of app features and updates.
- Stay abreast of the latest industry trends and best practices in ASO.
Requirements:
- Proven experience in ASO with a focus on mobile apps.
- Strong understanding of the app store ecosystem and ranking algorithms.
- Advanced knowledge of ASO tools and strategies.
- Excellent analytical and problem-solving abilities.
- Effective communication and teamwork skills.
Location: Rawalindi, Pakistan
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