Senior PPC Marketing Specialist

1 week ago

Karachi, Sindh, Pakistan beBee Careers Full time
Job Title: Senior PPC Marketing Specialist

We are seeking a highly skilled Senior PPC Marketing Specialist to manage and optimize our paid search campaigns, ensuring maximum return on investment (ROI) from online marketing efforts.

If you have experience in eCommerce targeting USA, UK, and Canada markets, and possess strong knowledge of Google Ads, shopping ads best practices, and industry trends, we want to hear from you.

Key Responsibilities:
  • Manage and optimize Google Shopping Ads for maximum visibility and ranking
  • Create, maintain, and troubleshoot product feeds in Google Merchant Center (GMC), ensuring compliance and issue resolution
  • Conduct keyword research and manage bids, including adding PPC and negative keywords
  • Plan, create, and manage PPC campaigns across various channels, collaborating with SEO and PPC teams to align shopping ads with overall digital marketing strategies
  • Oversee accounts on search platforms, such as Google AdWords and Bing, and troubleshoot disapproved products, GMC suspensions, and data feed errors
  • Stay up-to-date on search engine and PPC industry trends and track key performance indicators (KPIs) to assess campaign performance and identify areas for improvement
Required Skills and Qualifications:
  • 1-2 years experience as a PPC Executive or equivalent role
  • Strong knowledge of Google Ads, shopping ads best practices, and industry trends
  • Juniors with experience in Google Merchant Center are encouraged to apply
Benefits:
  • Salary: Up to $100,000
  • Full-time employment
  • Business Development and Sales job function
  • IT Services and IT Consulting industry
Other Information:

Timings: 9 am to 6 pm, Monday to Friday

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