
Digital Marketing Strategist
6 days ago
Company Overview
Lumida Wealth is a digitally native investment advisor specializing in alternative investments.
We strive to redefine wealth management by combining investment excellence with the best of trust and estate in a digitally native format.
Job Description
The Growth Marketing Lead will develop and execute marketing strategies that enhance Lumida Wealth's brand visibility, attract new clients, and optimize digital marketing performance.
This role involves paid media, organic growth strategies, conversion optimization, and analytics-driven decision-making.
Key Responsibilities:
- Develop and execute growth strategies across paid and organic channels
- Manage and optimize performance marketing campaigns (Google Ads, Meta, LinkedIn)
- Lead content marketing initiatives, including SEO, social media, and email marketing
- Optimize landing pages, funnels, and conversion rates for lead generation
- Track KPIs, analyze data, and generate actionable insights to drive ROI
- Collaborate with the design and product teams to enhance brand messaging
- Experiment with new marketing channels and automation tools for scalable growth
Requirements:
- SEO Tools (Ahrefs, SEMrush, Google Search Console)
- Social Media Growth (TikTok, LinkedIn, Twitter, YouTube strategies)
- Marketing Automation (for e.g. Zapier, Webflow, Notion)
Qualifications:
- 3 years of experience in growth marketing, digital marketing, or performance marketing
- Proven track record in scaling brands and executing ROI-driven campaigns
- Deep understanding of SEO, PPC, and content marketing strategies
- Strong analytical skills and ability to turn data into action
- Passion for fintech, wealth management, and financial education (a plus)
Why Work with Us?
- Be part of a dynamic and innovative company at the cutting edge of the crypto industry.
- Work with a passionate and talented team dedicated to transforming finance.
- Opportunities for professional growth and development.
- Competitive salary, equity, and benefits package.
Benefits
- A holistic approach to employee growth and development.
- An environment conducive to continuous learning and intellectual development.
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