Global Brand Strategist

6 days ago


Islamabad, Islamabad, Pakistan PaaySay Ltd Full time

At PaaySay Ltd, we are on a mission to revolutionize the FinTech industry with our innovative online remittance service. As our Marketing Officer, you will play a crucial role in driving customer acquisition and retention.

Job Description

We are seeking a growth-obsessed marketer to lead our brand development and execution across core markets. The ideal candidate will have a proven track record of developing and executing successful marketing strategies, either in a startup environment or in launching a product within a more corporate setting.

The right individual will possess good taste, an intuitive sense of what works with our customers, and the ability to execute offline campaigns end-to-end. Additionally, they should be willing to roll up their sleeves and deliver results-driven outcomes.

As a leader, you will be responsible for building and managing a high-performing team, developing innovative routes to market, and leveraging metrics to inform data-driven decisions.

We are passionate about creating a global brand that turns our community of users into advocates. If you're a marketing guru with a passion for entrepreneurship, social media, content, and community marketing, we want to hear from you.

In this role, you will work closely with our global team to drive viral growth and develop a direct response mindset. You'll oversee creative production, deploy significant media budgets, and ensure tone and message alignment.

We offer a fast-paced and dynamic work environment where you can apply your skills and expertise to drive business growth. If you're comfortable in a high-growth environment and eager to take ownership of your projects, join us as our Marketing Officer and contribute to shaping the future of FinTech.



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