Business Intelligence Marketing

7 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

We are seeking an experienced Business Intelligence Marketing professional to leverage data to drive business growth. As a key member of our marketing team, you will analyze marketing performance, develop insightful reports, and optimize data processes to enhance campaign effectiveness.

Key Responsibilities:
  • Marketing Performance Analysis: Analyze marketing metrics (e.g., lead generation, conversion rates, CAC, ROAS, CLV) to inform business decisions.
  • Report Development: Create interactive dashboards and reports to showcase marketing performance and trends.
  • Data Governance: Maintain data governance best practices and ensure compliance with data protection regulations.

Cross-Functional Collaboration: Partner with marketing, sales, and finance teams to align insights with business goals.

Qualifications & Experience:

3+ years of experience in marketing analytics or business intelligence.
Experience working with marketing data sources (Google Analytics, CRM, Ad Platforms).
Strong analytical skills with experience in data visualization and marketing performance tracking.

Preferred Skills:
  • Experience with CRM tools and marketing automation platforms.
  • Knowledge of MarTech tools (e.g., HubSpot, Marketo, Salesforce, Google Ads, Facebook Business Manager).


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