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Brand Development Director
4 hours ago
About the Role
We are looking for a seasoned Brand Development Director to lead our brand development initiatives. The successful candidate will be responsible for developing and executing strategic brand development plans to drive brand growth, maintaining brand integrity, and ensuring regulatory compliance.
Key Responsibilities:
- Brand Strategy: Develop and execute comprehensive brand development strategies to drive brand growth and customer acquisition.
- Brand Management: Maintain brand awareness and loyalty across all brand platforms and marketing initiatives.
- Cross-Functional Collaboration: Collaborate with the marketing team to integrate brand strategies with traditional marketing efforts.
- Marketing Operations: Oversee marketing operations, including content creation, social media, email campaigns, and digital advertising.
- Regulatory Compliance: Ensure all brand activities comply with industry regulations and best practices.
Requirements:
- Proven experience in brand development with a track record of successful brand growth and execution.
- Bachelor's degree in Marketing, Communications, or related field.
- 4-8 years of proven experience.
- Strong understanding of current brand development concepts, strategy, and best practices.
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