Brand Engagement Coordinator

5 days ago


Lahore, Punjab, Pakistan Dubizzle Labs Full time

Job Summary

We are seeking a highly motivated Brand Engagement Coordinator to join our team. The ideal candidate will be passionate about social media marketing and developing innovative campaign ideas.

Key Responsibilities:

  1. Content Strategy:
    • Develop and execute comprehensive content strategies that align with marketing objectives.
    • Collaborate with the marketing team to ensure consistent messaging and branding across all channels.
  2. Social Media Operations:
    • Manage daily social media operations, including posting, monitoring, and engaging with followers.
    • Develop and implement social media analytics and reporting processes.
  3. Campaign Execution:
    • Plan and execute social media campaigns, including giveaways, contests, and other promotional activities.
    • Coordinate with the marketing and branding teams to ensure consistent messaging and alignment with broader company goals.
  4. Community Building:
    • Build and engage with online communities through social media platforms.
    • Monitor social media conversations related to the brand and industry, identifying opportunities for engagement.
  5. Collaboration:
    • Work closely with cross-functional teams to ensure cohesive marketing and branding efforts.
    • Assist in coordinating influencer partnerships and collaborations that align with brand values.

Requirements:

  • Bachelor's degree in Business Administration or related field.
  • Proven experience as a brand engagement coordinator or similar role.
  • Strong understanding of social media platforms and their algorithms.
  • Proficiency in social media management tools (Hootsuite, Buffer, etc.).
  • Creativity and a keen eye for design and aesthetics.
  • Ability to multitask and manage multiple projects simultaneously.
  • Analytical mindset with experience in tracking and reporting on social media metrics.
  • Experience in video editing and/or graphic design.


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