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Paid Advertising Specialist
10 hours ago
This is a FULL-TIME position that requires working online during specific hours.
Responsibilities
- Plan and manage paid advertising campaigns across various platforms.
- Perform keyword research and optimization to improve campaign performance.
- Monitor and adjust bidding strategies to maximize return on investment.
- Review and analyze campaign data to identify areas for improvement.
- Develop and implement content strategies to enhance ad effectiveness and conversion rates.
- Prepare regular performance reports for clients, highlighting trends, opportunities, and key metrics.
- Proven experience with Google Ads, Facebook Ads, and Google Analytics.
- Strong understanding of social media marketing principles.
- Advanced Excel skills and data analysis capabilities.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
Preferred Qualifications
- Experience with Microsoft Office and Google Workspace.
- Knowledge of content creation principles and practices.
- Understanding of search engine optimization (SEO) principles.
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