
Email Marketing Strategist
2 weeks ago
Are you looking for a career that combines your passion for email marketing with the dynamic world of IT sales?
We are seeking an Email Marketing Executive to join our team and develop visionary email marketing strategies that align with our overarching marketing objectives.
Key Responsibilities:
- Strategic Brilliance:
- Develop email marketing strategies that captivate our target audience and spark unparalleled engagement.
- Plan and execute campaigns that deliver exceptional results.
- Creative Prowess:
- Design and craft visually arresting content for lead generation and promotional emails.
- Collaborate with our design and content teams to ensure every email reflects the essence of our brand.
- Precision Targeting:
- Implement audience segmentation strategies, delivering personalized content that resonates with specific demographics and behaviors.
- Ensure our messages reach the right audience, fostering meaningful connections.
- Automation Mastery:
- Set up marketing automation workflows for lead nurturing and customer engagement, transforming prospects into advocates.
- Implement automated responses and triggered emails, tailoring our communication based on user actions.
- Analytical Insight:
- Monitor and analyze KPIs for email campaigns, providing valuable insights that drive continuous improvement.
- Generate comprehensive reports on campaign effectiveness, offering recommendations for optimization.
- Incorporate personalization strategies, elevating the relevance and impact of our emails.
- Utilize customer data to customize content, enhancing the overall user experience.
- Industry Leadership:
- Stay ahead of the curve by keeping abreast of industry trends, best practices, and emerging technologies in email marketing.
- Introduce innovative approaches to ensure we remain at the forefront of the competition.
Qualifications:
- 2-3 years of proven experience in IT sales or the B2B industry.
- Bachelor's degree in Business & IT or BSCS.
- Proficient knowledge of CRMs and Campaign Tools.
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