Product Development Leader

21 hours ago

Lahore, Punjab, Pakistan beBeeGrowth Full time
Job Opportunity: Growth Product Manager

 

The Role

We are seeking an experienced Product Manager / Growth to lead initiatives that drive user and revenue growth across our OTT platform. This role will cover core journeys across:

  • Acquisition and Onboarding
  • In-app Subscriptions and Direct Payments
  • Retention and Lifecycle Engagement
  • Analytics and MarTech Instrumentation

You will collaborate with engineers, designers, marketers, data analysts, and CRM teams to continuously improve activation, conversion, and retention.

Key Responsibilities

- Own and optimize the end-to-end journey from signup to paid conversion across web, mobile, and TV.

- Manage subscription integrations via Google Play, Apple, Adyen, PayPal, and PayFort.

- Support lifecycle features and CRM triggers that drive re-engagement, retention, and reactivation.

- Define and validate product events, partner with data on funnel performance, and run A/B tests to optimize growth initiatives.

- Translate product goals into specs and stories, manage delivery through JIRA/Confluence, and lead QA, UAT, and documentation end-to-end.

Requirements

- 2–4 years of B2C product management experience in OTT, mobile, e-commerce, or fintech.

- Direct experience managing in-app subscriptions (Google/Apple), card-based payments via Adyen/PayPal/PayFort, and funnel optimization and growth experiments.

- Solid understanding of analytics, attribution, and CRM tooling.

- Strong written and verbal communication skills in English and Urdu (Arabic is a bonus).

What We Offer

- Direct ownership over product journeys used by millions.

- Collaboration with a highly skilled, cross-country product team.

- Exposure to growth strategy, monetization logic, and experimentation at scale.

- A high-impact role in a fast-moving environment.

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