Social Media Executive

4 days ago

Lahore, Punjab, Pakistan beBee Careers Full time
Social Media Professional

We are seeking a highly skilled and creative individual to join our team as a Social Media Professional. The ideal candidate will be passionate about social media and possess a deep understanding of various platforms, trends, and strategies to effectively build and manage online presence.

As a Social Media Professional, you will have the opportunity to assist in developing and executing digital campaigns, creating engaging content, aligning cross-functional teams, and overseeing external partnerships for optimal results.

Main Responsibilities:

  1. Act as the primary liaison for clients, ensuring understanding of objectives and maintaining satisfaction.
  2. Optimize company and client social media presence, staying updated on platform changes for maximum visibility.
  3. Formulate a comprehensive strategy aligning with brand guidelines, identifying key themes for each platform.
  4. Develop and execute monthly content calendars for company and clients, aligning posts with marketing goals.
  5. Plan and execute social media campaigns aligned with marketing strategies, adjusting based on performance.
  6. Collaborate with internal departments to align social media efforts with broader business objectives.
  7. Identify and engage influencers to expand reach and enhance brand credibility.
  8. Analyze social media metrics, prepare regular reports, and establish KPIs to measure ROI.

Requirements:

  1. 2+ years of experience in digital marketing, preferably in an agency setting.
  2. Strong understanding of digital advertising platforms, including Facebook Ads, Google Ads, and programmatic displays.
  3. Proven track record of developing and executing successful digital marketing campaigns for clients.
  4. Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and team members.

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