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3 days ago
The Search Engine Ranking Specialist role is responsible for enhancing our online presence through effective SEO strategies. This involves conducting keyword research, implementing on-page and off-page SEO techniques, and optimizing website performance.
Key Responsibilities:
- Develop and execute comprehensive SEO strategies to improve search engine rankings and drive quality leads.
- Conduct regular website audits to identify areas for improvement and optimize website performance.
- Collaborate with the content and marketing team to ensure SEO best practices are implemented in all marketing materials.
- Stay up-to-date with the latest SEO trends, algorithm changes, and industry best practices.
- Track and report SEO performance metrics, providing insights and recommendations for improvement.
Requirements
Education: Bachelor's degree in Marketing, IT, Computer Science, Business, or a related field.
Experience: 2-4 years in SEO, digital marketing, or search engine optimization.
Skills:
- Strong knowledge of Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and other SEO tools.
- Experience in technical SEO, website audits, and page speed optimization.
- Familiarity with WordPress, HTML, and basic website structures.
- Understanding of content marketing and SEO-friendly content strategies.
- Ability to analyze search trends, competitors, and performance data to enhance SEO strategies.
- Strong analytical and problem-solving skills.
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