Online Visibility Manager

7 days ago


Lahore, Punjab, Pakistan Grafdom Full time

Grafdom, a leading digital marketing agency, is seeking an SEO/SEM specialist to manage its search engine optimization and marketing activities in Lahore. As a key player in the team, you will be responsible for developing and implementing search engine optimization and marketing strategies to meet the company's growing business demands.

Key Job Responsibilities
  • Develop and implement comprehensive SEO plans to improve website rankings and drive organic traffic.
  • Manage paid advertising campaigns across Google, Yahoo, and Bing to maximize ROI and reach target audiences.
  • Track and analyze website analytics and PPC initiatives to identify areas for improvement and optimize campaign performance.
  • Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO principles into content creation and programming.

The ideal candidate will possess excellent English communication, interpersonal, and organizational skills, as well as a solid understanding of performance marketing, conversion, and online customer acquisition.

Requirements

  • Proven SEM experience managing PPC campaigns across multiple platforms.
  • Solid understanding of ranking factors and search engine algorithms.
  • In-depth knowledge of website analytics tools and bid management software.
  • Ability to analyze data and make informed decisions to drive business growth.


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