Brand Strategy Executive

4 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

Job Description:

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We are seeking an experienced Brand Manager to drive and execute the brand strategy across all business units. The ideal candidate will be a highly analytical and strategic thinker who can develop data-driven solutions and drive brand performance.

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Main Responsibilities:

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  • Develop and Execute Brand Strategy: Align the brand strategy with business goals and maintain a strong presence across traditional and digital platforms, ensuring consistency in messaging and visual identity.
  • Monitor Key Metrics: Present insights to leadership, conduct surveys, feedback sessions, and competitor analysis to refine strategies and optimize brand initiatives.
  • Collaborate with Teams: Work with marketing, sales, and product teams to ensure timely and aligned execution of brand initiatives, managing brand calendars effectively.
  • Campaign Management: Oversee the full cycle of brand campaigns, including planning, KPI setting, budgeting, and performance optimization, driving sustainable growth through evaluation and adjustment of current strategies.
  • Brand Consistency: Ensure adherence to brand guidelines across all channels, maintaining messaging and visual consistency, addressing deviations proactively.
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Requirements:

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  • Bachelor's Degree: Marketing, Business, or Communications degree, MBA highly preferred.
  • Experience: Minimum 4 years in brand management, marketing, or a similar role with a proven track record of brand growth.
  • Data Analysis: Proficient in data analysis and reporting; experience with Google Analytics, social media analytics, and similar tools.
  • Communication Skills: Strong written and verbal communication skills for clear stakeholder presentations.
  • Digital Marketing: Expertise in digital marketing, social media strategies, and leading digital campaigns.
  • Organizational Skills: Strong organizational skills to handle multiple priorities in a fast-paced environment.
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About Us:

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We foster a dynamic and innovative work culture that values collaboration and growth. As a leading player in the automobile industry, we aim to revolutionize the landscape by providing exceptional services to our customers.



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