
Commercial Director
19 hours ago
Job Overview
">The Commercial Director drives business growth through effective marketing and sales strategies. This includes contributing to strategic plans, preparing action plans, implementing production standards, resolving problems, completing audits, identifying trends, and determining system improvements.
">To achieve marketing and sales financial objectives, the Commercial Director forecasts requirements, prepares an annual budget, schedules expenditures, analyzes variances, and initiates corrective actions. They also determine annual and gross-profit plans by forecasting and developing annual sales quotas for regions, projecting expected sales volume and profit for existing and new products, analyzing trends and results, establishing pricing strategies, and recommending selling prices.
">The Commercial Director identifies marketing opportunities by defining market share, competitor's strengths and weaknesses, forecasting projected business, and establishing targeted market share. To improve product marketability and profitability, they research and identify market opportunities, improve product packaging, and coordinate new product development.
">Sustaining rapport with key accounts involves making periodic visits, exploring specific needs, and anticipating new opportunities. The Commercial Director provides information by collecting, analyzing, and summarizing data and trends, while protecting organization's value by keeping information confidential.
">Key Responsibilities
">- Develop and implement commercial strategies
- Contribute to strategic plans and reviews
- Prepare and complete action plans
- Implement production, productivity, quality, and customer-service standards
- Resolve problems and complete audits
- Determine system improvements and implement change
Requirements
">This role requires a strong understanding of commercial principles, excellent communication skills, a creative approach, good organizational and planning skills, the ability to lead and motivate a team, drive, motivation, and initiative. The Commercial Director must be able to work under pressure and to deadlines, have the confidence to 'sell' their ideas, possess strong convincing power, and be a qualified chartered marketer with strong analytical and project management skills.
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