Communication Specialist

3 days ago


Lahore, Punjab, Pakistan Anam Weaving Mills Full time

Job Summary

Anam Weaving Mills is expanding its communications team and seeks a talented Manager of Communications and Media to spearhead our branding efforts. This role requires a seasoned professional with expertise in campaign communication or social marketing, specifically in the Pakistani media environment. The ideal candidate will craft and implement impactful communications and media strategies to elevate our profile and engagement.

Main Responsibilities
  • Design and execute a comprehensive communications strategy to boost brand awareness;
  • Explore novel media opportunities and develop creative campaign tactics;
  • Maintain relationships with key media contacts, identifying areas for cooperation;
  • Compose compelling press releases, articles, and reactive statements, as well as organize press conferences and media events;
  • Assess media coverage, gathering insights to refine our approach;
  • Partner with the Program Management Unit to produce periodic progress reports.
Qualifications

To succeed in this role, you should possess:

  • Minimum 10 years of relevant experience in campaign communication or social marketing;
  • Exceptional knowledge of communication principles, tools, and digital platforms;
  • Persuasive interpersonal skills to establish trust and convey messages effectively;
  • Strong writing abilities, preferably with a history of writing for media;
  • Proficiency in both Urdu and English languages;
  • Strategic thinking and analytical skills to interpret complex data;
  • Efficient time management and organizational skills to meet deadlines and priorities.


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