
Business Growth Strategist
7 days ago
Strategic Business Development and Marketing Specialist
Job Summary:This is a key role in driving business growth and enhancing brand visibility through the development and execution of comprehensive business development and marketing strategies.
Key Responsibilities:- Business Strategy: Develop and implement strategic business development plans aligned with company objectives.
- Market Analysis: Analyze market trends, competitor activities, and customer needs to identify growth opportunities.
- Customer Relationship Management: Build and maintain strong relationships with clients, partners, and stakeholders.
- Marketing Campaigns: Create and execute integrated marketing campaigns across digital and traditional channels, including content marketing, social media, and PR.
- Sales Optimization: Manage the sales pipeline, optimize sales funnels, and close deals to achieve revenue targets.
- Performance Analysis: Monitor and analyze the effectiveness of marketing and sales initiatives, providing data-driven insights.
- Collaboration: Work closely with internal teams to ensure alignment of business development and marketing efforts.
- Lead Generation: Implement effective lead generation strategies, including cold outreach and CRM management.
- Industry Research: Stay updated on industry trends and emerging technologies to maintain a competitive edge.
- A minimum of 3 years' experience in business development, sales, or marketing, preferably within the IT/software industry.
- In-depth understanding of digital marketing, branding, and content strategy.
- Exceptional communication, negotiation, and interpersonal skills.
- Strong analytical and problem-solving abilities.
- Proficiency in CRM tools and sales pipeline management.
- Proven experience in cold emailing and cold calling.
- Experience in setting up and optimizing sales funnels.
- Self-driven and results-oriented with a strong work ethic.
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