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Brand Engagement Coordinator
2 weeks ago
The Brand Engagement Coordinator is responsible for developing and implementing digital marketing strategies to engage with customers and prospects. This includes social media management, SEO optimization, paid advertising, and analytics-driven decision making.
Key Areas of Focus:- Customer Engagement: Develop and execute strategies to increase customer engagement and loyalty.
- Social Media Management: Manage and optimize social media presence across multiple platforms to enhance brand visibility and engagement.
- SEO Optimization: Conduct keyword research and implement best practices to improve website ranking and drive organic traffic.
- Paid Advertising: Plan and manage paid advertising campaigns to drive targeted traffic and conversions.
- Analytics: Analyze performance metrics and prepare reports to track campaign effectiveness.
- Bachelor's degree in Marketing, Digital Media, or related field.
- Proven experience in digital marketing with a strong portfolio.
- Hands-on experience with SEO, Google Analytics, and paid advertising.
- Proficiency in social media marketing and content strategy.
- Knowledge of email marketing tools.
- Strong analytical and problem-solving skills.
- Excellent communication and creative thinking abilities.