Brand Manager

4 weeks ago


Karachi, Sindh, Pakistan PKGIFT Full time
Job Responsibilities
  • Basic understanding of a P&L statement and managing a budget
  • Support delivery of Annual Business and Brand Marketing Plan
  • Assist in translating product/brand strategies and positioning into executable field programs
  • Develop and implement Regional/Territorial Promotional plans
  • Assertive, good analytical skills and comfortable with data mining
  • Flexible; must possess good communication skills, be a go-getter, and a good team player
  • Travel required approximately 20% - 30% of the time
  • Writing and presenting reports to clients
Job Specification

Assist in developing and successfully delivering Marketing & Brand Plans and Business Strategies in coordination with Senior Brand Manager and GM. As part of the Marketing team, this role is responsible for performing a diverse range of functions including, but not limited to, engaging with partner agencies, development of briefs, creative campaign developments, budgeting, and acquiring Consumer Insights through research. This position will have contact points with the following groups: Cross-Functional Colleagues, Key Stakeholders, Operations Teams, Merchant Team, Finance, Market Research, Legal, Tracking, Creative, and Media Agencies to achieve overall Corporate & Business Objectives.

Information Technology and Services - Lahore, Pakistan

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