
School Marketing Director
1 day ago
The successful candidate will be responsible for creating and posting engaging content, managing press releases, building media relations, and handling internal communications. They will also develop new marketing collaterals, manage brand visual identity, and strategize events to engage with prospective parents.
This role requires a proactive and creative individual who can think outside the box and bring innovative ideas to the table. The candidate should be able to work independently and as part of a team, with excellent communication and interpersonal skills.
Main Tasks
- Content Creation
- Create and curate high-quality content for various communication channels, including social media, websites, and press releases.
- Manage and maintain the school's online presence, including social media handles and review generation.
- Collaborate with designers and agencies to develop creative collateral materials.
- Conduct market research and analysis to inform marketing decisions.
- Monitor and report on campaign performance, making data-driven recommendations for improvement.
- Support internal events and promotions, ensuring consistency in brand messaging and visual identity.
Candidate Profile
- Essential Qualifications
- Minimum 3-4 years of experience in marketing, communications, or related field.
- Strong content writing skills and experience managing brand social media handles.
- Good understanding of digital marketing domain and performance measurement analytics.
- Experience in writing press releases and managing PR distribution & media relations.
- Good understanding of branding and prior experience working with designers or agencies to develop creative collateral materials.
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