CRM Campaign Manager

2 days ago


Lahore, Punjab, Pakistan STARZPLAY Full time

About Our Team

At STARZPLAY, we are looking for bold, creative, and innovative individuals with a passion for technology.

We offer a competitive compensation package and an environment that is constantly evolving, exposing you to new market trends and innovations.

Your Role

You will be responsible for executing and optimizing CRM campaigns to enhance customer engagement and retention. This includes developing and deploying automated, triggered, and journey-based CRM campaigns using platforms like CleverTap, MoEngage, Braze, WebEngage, Insider, or similar tools.

Key Responsibilities:

  • Track and own key engagement metrics related to user engagement, churn, and reactivation.
  • Collaborate with cross-functional teams to enhance user experience and drive engagement.
  • Conduct A/B testing and analyze user data to identify opportunities for improvement.

What We're Looking For

  • Bachelor's degree in marketing, business, or a related field.
  • 3+ years of hands-on experience in CRM tools like CleverTap, MoEngage, Braze, WebEngage, Insider, or similar platforms.
  • Proficiency in creating and managing personalized, data-driven campaigns.
  • Strong analytical and problem-solving skills.

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