SEO Expert

6 days ago

Lahore, Punjab, Pakistan beBee Careers Full time

We are seeking an experienced and motivated SEO Specialist with a strong focus on Off-Page SEO and Backlinking to enhance our website's visibility and drive organic traffic. This hybrid role offers flexibility, with the majority of the work conducted remotely.

Key Responsibilities
  • Create engaging content tailored for off-page SEO initiatives without relying on content writers.
  • Develop and implement off-page SEO strategies that focus on acquiring high-quality backlinks from authoritative websites.
  • Conduct targeted outreach to bloggers, influencers, and relevant platforms to secure quality backlinks.
  • Analyze competitors' backlink profiles to identify opportunities for link-building campaigns.
SEO Content Creation & Optimization
  • Work closely with the content team to create and optimize content that supports off-page SEO goals.
  • Provide recommendations to enhance content structure, keyword usage, and internal linking to improve linkability and search engine rankings.
  • Write and adapt content for various channels, ensuring optimization for search engines and user engagement.
Performance Monitoring & Analysis
  • Utilize SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs to track rankings, traffic, and conversions.
  • Provide regular reports on SEO performance, analyzing data to recommend improvements and identify new opportunities.

Collaboration & Teamwork:

  • Work closely with marketing, design, and development teams to ensure cohesive SEO strategies across all digital channels.
  • Participate in brainstorming sessions to develop content strategies that align with SEO objectives and broader marketing goals.

Qualifications:

  • Demonstrated experience in SEO, particularly in off-page SEO and backlink acquisition strategies.
  • Proven ability to independently create engaging content tailored for SEO purposes.
  • Experience with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) for performance tracking and analysis.

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