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13 hours ago
We are looking for a highly skilled Digital Marketing Manager to lead our Amazon ads strategy.
Responsibilities:- Develop and Execute: Develop and execute Amazon PPC campaigns to maximize ad sales.
- Conduct Keyword Research: Conduct keyword research and manage keyword optimization.
- Analyze Performance Metrics: Analyze advertising performance metrics and provide regular reports to track KPIs.
- Optimize Campaigns: Optimize campaigns through data analysis to enhance traffic and conversion rates.
- Research Competitors: Research competitors and market trends to adjust strategies.
- Apply SEO Strategies: Apply Amazon SEO strategies to improve organic rankings and visibility.
- Collaborate with Teams: Collaborate with internal teams to align advertising strategies.
- Experience: 2+ years of performance marketing experience or running a shopping mall.
- Amazon PPC: 1+ year on Amazon PPC.
- Analytical Skills: Strong analytical skills with the ability to analyze data and solve problems in order to drive additional traffic to our page.
- Ownership: Strong ownership and result-driven to meet KPIs.
- Data Analysis: Proficiency in analyzing data and reporting insights using tools like Excel.
- External Traffic: Experience in driving external traffic to Amazon (Google, Facebook, Influencer, Affiliate, etc.).
Seniority Level: Entry level
Employment Type: Full-time
Job Function: Marketing and Sales
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