Digital Marketing Executive

6 days ago


Faisalabad City Tehsil, Pakistan Local Marketing Inc. Full time
Job Overview

Local Marketing Inc. is a leading digital marketing agency seeking a highly skilled Digital Account Manager to join our execution division.

The ideal candidate will have expertise in paid media, with a focus on Google Ads, Google Analytics, and Facebook Ads.

Key Responsibilities:

  1. Develop and execute comprehensive digital marketing strategies, incorporating SEO/SEM, display advertising campaigns, social media ads, geofencing, and content research and delegation.
  2. Establish strong client relationships by communicating weekly to discuss analytics reporting, review campaign progress, and ensure client satisfaction.
  3. Collaborate with internal teams to create cohesive campaigns across digital and social media platforms.
  4. Analyze and report performance of all digital marketing campaigns against goals (ROI and KPIs).
  5. Identify trends and insights, and optimize spend and performance based on data.
  6. Contribute to the development of new and creative growth strategies.

Requirements:

  1. A minimum of 4 years of experience in related fields, with a preference for automotive experience.
  2. A Bachelor's degree in Marketing, Business, Communications, or a related field.
  3. 5-6 years of experience with Google AdWords.
  4. 3-4 years of experience with Facebook Ads.

Essential Characteristics:

  1. Organization: Ability to juggle multiple tasks and maintain organized work.
  2. Consistency and Reliability: Understand the importance of following directions and proofing work.
  3. Attention to Detail: Ensure tasks are completed accurately and timely.
  4. Quick Learner: Ability to implement personalized training effectively.
  5. Account Management: Experience with client relations.
  6. Paid Search & Social: Understanding of both Google and Facebook Ads.


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