Digital Marketing Strategist

2 days ago

Islamabad, Islamabad, Pakistan beBeeSearchEngineOptimizer Full time
Job Summary

We are seeking a skilled professional to manage our digital presence and drive online growth through search engine optimization (SEO), content creation, and social media marketing.

The ideal candidate must be able to communicate effectively in English and possess strong writing skills.

This is a work-from-home opportunity that requires the ability to think creatively and strategically, as well as identify and resolve problems efficiently.

Responsibilities
  1. Maintain a professional image of our brand across all relevant social media platforms.
  2. Create high-quality backlinks using ethical SEO techniques.
  3. Conduct onsite and offsite technical audits on our websites.
  4. Identify issues and opportunities on our websites and implement fixes and/or updates using SEO best practices.
  5. Continually work on the Search Engine Optimization of our websites, including both onsite and offsite SEO.
  6. Familiar with Social Media Marketing in a modern, engaging manner with potential clients.
  7. Create landing pages that are able to convert a high number of customers.
  8. Produce a monthly report showing results of current advertising campaigns as well as recommendations to improve upon them.
  9. Knowledge of Google, Facebook, and Bing, with experience in setting up campaigns, monitoring results, implementing customer segmentation, and re-marketing.
  10. Complete advanced on-page and technical SEO.
  11. Monitor day-to-day SEO using various ranking tools, including Search Metrics, Google Search Console, Google Analytics, Majestic, and MOZ.
  12. Understand all aspects of SEO, including on-page SEO, off-page SEO, and content SEO optimization.
  13. Stay up to date with SEO, search engine, social media, and internet marketing industry trends and development.
  14. Assist in maintaining and monitoring keyword bids, proper adherence to daily and monthly budget caps, impression share, quality score, and other important account metrics.
  15. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  16. Write Content, Blogs, and Website Articles.
  17. Carry out Competitor Analysis and identify best marketing activities.
  18. Create email campaigns to be sent out to thousands of potential customers.
  19. Write powerful calls-to-action to convert visitors.
  20. Stay updated on both white hat and black hat SEO strategies in order to avoid them and stay within search engine guidelines.
  21. Create and execute social media strategy through research, platform determination, benchmarking, messaging, and audience identification.

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