Digital Email Campaign Coordinator

3 days ago

Lahore, Punjab, Pakistan beBeeEmail Full time 500,000 - 1,000,000
Email Marketing Specialist Opportunity

We're looking for a talented Email Marketing Specialist to craft compelling email campaigns and drive results through B2B marketing.

You'll be responsible for designing and executing strategies that maximize open rates, engagement, and conversions. Your expertise will help us reach new heights in our business.

As an Email Marketing Specialist, you'll:

  1. Design, implement, and manage email marketing campaigns from concept to execution, ensuring alignment with business objectives.
  2. Develop strategies for lead generation and automation to enhance B2B outreach and nurture client relationships.
  3. Execute A/B testing to optimize email subject lines, body content, and CTAs for higher engagement.
  4. Ensure emails pass spam filters and improve email deliverability with best practices like inbox warming, IP rotation, and dedicated email protocols.
  5. Analyze open rates, click-through rates, and conversion data to continuously improve campaigns.
  6. Handle email list segmentation and data management to target the right audience effectively.
  7. Develop workflows for lead management and collaborate with sales teams to convert leads into customers.
Required Skills and Qualifications

To succeed as an Email Marketing Specialist, you'll need:

  1. Proven experience in B2B email marketing, particularly in lead gen and automation.
  2. Expertise with popular email platforms like Mailchimp, Aweber, HubSpot, and SendGrid.
  3. Solid understanding of CRM tools like Salesforce, Zoho, and HubSpot for managing customer data and campaign analytics.
  4. Familiarity with email verification tools (e.g., NeverBounce, BriteVerify) for ensuring clean, valid email lists.
  5. Experience with project management tools like Trello, Asana, or Monday.com.
  6. Strong command of analytics tools such as Google Analytics, Google Tag Manager, and heatmaps to track campaign performance.
Benefits

You'll enjoy a competitive salary package based on your experience, along with opportunities for growth and development in a dynamic environment.

Additionally, you'll have the chance to develop and execute strategies that directly impact the success of the business.

Location: Lahore

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