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Product Launch and Marketing Lead

2 weeks ago

Karachi, Sindh, Pakistan beBee Careers Full time
Senior Product Marketing Specialist Job Description

This role is responsible for leading the development and implementation of product launch marketing strategies, creating competitive product comparisons, and working closely with clients and prospects to understand market conditions and customer needs.

Key Responsibilities
  • Develop and implement product launch marketing strategies.
  • Create product descriptions and messaging for proposals, presentations, and brochures.
  • Work closely with clients and prospects to understand market conditions and customer needs.
  • Determine product positioning and ensure it is reflected in product content.
  • Act as liaison with internal teams to effectively launch products.

Requirements
  • Experience in product development and marketing, or strategic planning function.
  • Strong project management skills and ability to manage multiple tasks.
  • Excellent communication and presentation skills.

Preferred Skills
  • Knowledge of MS Office, especially PowerPoint, Word, Excel, and Visio.
  • Experience working with project management tools.