Mobile Growth Strategist

2 days ago

Islamabad, Islamabad, Pakistan beBeeUserAcquisition Full time $60,000 - $90,000
Grow Our Mobile Apps

We're seeking a talented professional to drive growth for our mobile apps and games. As a User Acquisition and App Store Optimization Specialist, you will craft user acquisition strategies and boost visibility through app store optimization.

User Acquisition Responsibilities:
  • Develop, execute, and manage paid campaigns across platforms.
  • Scale campaigns for both casual/core mobile games and productivity/utility apps.
  • Monitor and optimize campaign metrics including CPI, ROAS, LTV, CAC, and retention.
  • Conduct A/B testing on targeting, creatives, and bidding strategies.
  • Collaborate with creative and product teams to design and optimize ad creatives.
  • Generate reports with actionable insights on acquisition funnel metrics.
App Store Optimization (ASO) Strategies:
  • Research and implement ASO strategies to improve app visibility and conversion rates.
  • Optimize metadata (titles, descriptions, keywords, visuals, etc.) for iOS and Android apps.
  • Track keyword rankings, conversion rates, and competitor trends.
  • Collaborate with design and product teams on app store assets and promotional content.
Learning Opportunities:
  • Assist senior specialists in campaign execution and performance reporting.
  • Support market research and competitor analysis in the app and gaming industry.
  • Gain hands-on experience with tools like Meta Ads Manager, Google Ads, and mobile analytics dashboards.
  • Learn ASO best practices and contribute to ongoing optimization tasks.

You'll need strong analytical and strategic skills to succeed in this role. Recent graduates are welcome to apply and learn from our experienced team.

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