Digital Marketing Coordinator Senior

5 days ago


Lahore, Punjab, Pakistan Giant Group Full time

At Giant Group, we have an exciting opportunity for a Digital Marketing Coordinator to join our growing team.

Key responsibilities of the role include:

  1. Social media management: Creating and scheduling posts on LinkedIn and Instagram, responding to comments and monitoring inboxes and competitors.
  2. Digital content creation: Developing images and headers for email campaigns, banners for webinar pages or sponsorships, landing pages, infographics for customer service, videos for operations and promotions, and internal flyers.
  3. Sales collateral design: Creating roller banners, one-pagers, booklets, flyers, business cards, and slide decks in line with Giant's brand guidelines.
  4. Competitor marketing research: Monitoring competitors' digital marketing and reporting internally, making suggestions for Giant.
  5. Search Engine Optimization (SEO): Ensuring relevant keywords are used as meta tags on digital content.
  6. Campaign execution and reporting.

Your ideal experience & competencies:

  1. Degree in marketing and at least 2 years proven experience in digital marketing roles, preferably within B2B or B2C environments.
  2. Strong communication skills: Both written and visual storytelling, with an ability to tailor messaging for different platforms and audiences.
  3. Analytical thinking: Ability to interpret analytics from social media and campaigns, identify trends, and suggest data-driven improvements.
  4. Attention to detail: Meticulous in reviewing content, ensuring brand alignment, and optimizing SEO elements.
  5. Adaptability: Thrives in a fast-paced environment with evolving priorities and technologies.
  6. Collaboration: Effective working with cross-functional teams including sales, operations, and customer service.
  7. Enthusiasm: Excited about marketing, always looking for new ways to get our message out there.


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