Senior Digital Marketing Specialist

5 days ago


Lahore, Punjab, Pakistan Sapphiretechnologies Full time
Senior Digital Marketing Specialist

Sapphiretechnologies is a forward-thinking organization seeking a highly skilled Senior Digital Marketing Specialist to join our team. This role will be responsible for leading our digital marketing efforts and driving business growth through the development and execution of comprehensive digital marketing strategies.

The ideal candidate will have a strong understanding of digital marketing principles, a passion for leveraging technology, and excellent analytical skills. They will also possess the ability to create compelling content, communicate effectively with internal teams and external stakeholders, and adapt to new skills and technologies in the ever-evolving field of digital marketing.

Responsibilities:
  1. Develop and execute digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.
  2. Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts and identify areas for improvement.
  3. Collaborate with cross-functional teams to develop integrated marketing campaigns that align with business objectives and target audience preferences.
Requirements:
  1. Bachelor's degree in Marketing, Digital Marketing, Business Administration, or related field.
  2. Minimum of 2 years of professional experience in digital marketing, with a focus on the tech industry preferred.
  3. Excellent analytical skills, with the ability to interpret data, draw actionable insights, and make data-driven decisions.


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