Product Marketing Strategist

5 days ago


Karachi, Sindh, Pakistan VIDIZMO LLC Full time
Job Description

At VIDIZMO LLC, a cutting-edge technology company specializing in Artificial Intelligence (AI), Video, Audio, and digital media, we are at the forefront of innovation. Our dynamic team is passionate about shaping the future of our industry.

About the Role:
We are seeking a skilled Product Marketing Executive to drive our product strategy and enhance our market presence. As a key player in our marketing team, you will lead various aspects of marketing, from market research and product launches to content creation and collaboration with cross-functional teams. This role requires a strategic thinker with a creative flair and a passion for staying ahead in a rapidly evolving industry.

Key Responsibilities:
  • Market Research: Conduct comprehensive market research to stay informed about industry trends.
  • Industry Analysis: Identify varied use cases for products within distinct industries through thorough industry research.
  • Strategy Development: Analyze market trends, customer needs, and competitive activities to tailor product strategies, ensuring adaptability and relevance across diverse sectors.
  • Competitor Monitoring: Monitor competitive activities and identify key customer needs.
  • Product Launches: Oversee product launches, collaborating with marketing, public relations, and business leaders.
  • GTM Updates: Ensure seamless coordination and communication of Go-To-Market (GTM) updates with cross-functional leadership.
  • Content Creation: Develop high-quality, informative, and engaging content for various platforms, including blogs, articles, whitepapers, case studies, and website content.
  • Program Development: Partner with the marketing team to develop programs and strategies based on consumer/customer insights.
  • Sales Support: Collaborate closely with the Sales team to develop messaging, presentation materials, and creative assets for in-market products.

Requirements:
  • Bachelor's Degree: Bachelor's degree in Marketing, Business, or a related field.
  • Experience: Proven experience in product marketing, with a focus on technology products.
  • Analytical Skills: Strong analytical and strategic thinking skills.
  • Communication Skills: Excellent communication and collaboration abilities.
  • Dynamic Environment: Ability to thrive in a fast-paced, dynamic environment.


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