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Digital Growth Specialist
1 day ago
Job Description: We seek an experienced and strategic Marketing Manager to oversee our multi-channel outreach campaigns, team leadership, and marketing operations. The successful candidate will possess excellent leadership, communication, and interpersonal skills, with a data-driven approach to optimizing marketing strategies.
Key Responsibilities:
- Business Development: Identify growth opportunities, forge strategic partnerships, and develop initiatives to drive revenue and market expansion.
- Team Leadership: Lead, mentor, and manage a diverse team of marketing professionals, fostering a collaborative environment that promotes creativity and excellence.
- Multi-Channel Outreach: Oversee and execute outreach activities across various platforms, including email marketing, LinkedIn, and social media, while continuously refining strategies to enhance performance.
- Cold Email Campaigns: Spearhead and optimize cold email campaigns to increase engagement and conversion rates.
- LinkedIn Marketing: Leverage LinkedIn strategically to strengthen brand presence, engage stakeholders, and generate leads.
- Social Media Outreach: Develop and manage social media strategies to boost engagement, enhance brand awareness, and drive customer acquisition.
- Project and Process Management: Coordinate appointment scheduling, align client interactions, monitor timelines, and ensure accurate tracking of sales and payments.
- Automation and Lead Generation: Implement automation tools and manage inbound lead generation strategies to streamline processes.
- Cross-Department Collaboration: Collaborate closely with Sales, Product Development, and Customer Support to align marketing strategies with overall business goals.
- Performance Metrics and Reporting: Maintain accurate performance metrics, update reports, and utilize analytics to refine marketing strategies.
- Recruitment and Team Development: Support recruitment, onboarding, and performance evaluations. Conduct regular team meetings and address performance challenges proactively.
- Influencer Marketing: Apply past experience in influencer marketing to enhance campaign effectiveness.
- Paid Facebook Ads: Manage and optimize paid Facebook advertising campaigns, including budget setting and management.
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