Digital Marketing Manager

1 day ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

Job Overview: We are seeking a talented Advertising Performance Analyst to join our team. The successful candidate will develop, implement, and optimize our Amazon advertising strategies to drive traffic, engagement, and conversions.

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This is an exciting opportunity for a skilled and experienced professional to take their career to the next level. As an Advertising Performance Analyst, you will be responsible for analyzing campaign performance data and generating actionable insights to improve results.

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About the Role:

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  • Responsibilities:
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  1. Develop and execute comprehensive Amazon advertising strategies to drive traffic, engagement, and conversions.
  2. Communicate with clients through interactive meetings and data-driven presentations.
  3. Create and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
  4. Utilize Amazon's advertising tools to target ideal customers and maximize ROI.
  5. Conduct keyword research and optimize product listings for enhanced visibility and performance.
  6. Analyze campaign performance data and generate actionable insights to improve results.
  7. Run A/B tests on ad copy, product descriptions, and images to enhance campaign effectiveness.
  8. Collaborate with the creative team to produce eye-catching product videos and visuals.
  9. Integrate different marketing channels to drive traffic to Amazon listings.
  10. Encourage customer reviews and social media posts featuring products.
  11. Monitor industry trends and stay up-to-date with the latest Amazon advertising best practices.
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Requirements:

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  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience as an Amazon Advertising Manager or similar role.
  • In-depth knowledge of Amazon Advertising and its various formats (Sponsored Products, Sponsored Brands, Sponsored Displays).
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Proficiency in using Amazon's advertising tools and other relevant software.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Excellent MS Excel skills with proficiency in pivot tables and Excel formulas.
  • Strong attention to detail and a results-oriented mindset.
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What We Offer:

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  • A competitive salary and benefits package.
  • Ongoing training and development opportunities.
  • The chance to work with a talented team and contribute to the success of our business.
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About Us:

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We are a dynamic and innovative company that values teamwork, creativity, and innovation. We offer a supportive and inclusive work environment where our employees can grow and thrive.

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