
Digital Marketing Director
3 days ago
Digital Marketing Manager Role
Bachelor's degree in marketing, digital technologies, or a relevant field is required to excel as a Digital Marketing Manager. This role involves leading digital marketing initiatives, leveraging various channels to enhance brand awareness, generate leads, and achieve revenue targets.
The ideal candidate will have a proven track record of managing digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.
Key Responsibilities:- Strategic Planning: Develop and implement digital marketing strategies that align with business objectives.
- Campaign Management: Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising campaigns.
- Analytics and Reporting: Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Content Strategy: Collaborate with content creators to produce relevant content that meets the needs of both key stakeholders and target audience.
- SEO/SEM: Optimize website and social media channels for SEO as well as conduct content audits to ensure content is consistent and engaging.
- Email Marketing: Develop and manage email marketing campaigns, including design, segmentation, and analysis of campaign performance.
- Social Media Management: Manage social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels deemed relevant.
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