Digital Marketing Specialist

2 weeks ago

Karachi, Sindh, Pakistan beBeeSEOTechnician Full time
SEO Expert Wanted

We are seeking a seasoned SEO professional to spearhead our digital marketing efforts. The ideal candidate will possess in-depth knowledge of technical SEO, content optimization, and B2B IT buyer behavior.

  • Achieve top rankings in search engine results for our B2B IT products.
  • Develop and execute comprehensive SEO strategies that drive qualified traffic and generate leads.
  • Optimize product pages, collections, and blogs on Shopify for maximum visibility.

Key Responsibilities:

  • Conduct thorough keyword research for B2B IT products (SaaS, Cybersecurity, Hardware).
  • Enhance technical SEO elements (site structure, schema, indexing, crawl optimization).
  • Promote content for international search engines (Google UAE, Google Pakistan, Google US).
  • Foster a high-quality backlink profile through legitimate outreach.
  • Internal blog keyword optimization strategies and internal linking.
  • Manage Google Search Console, Analytics (GA4) / Keyword Planner, SEMrush/Ahrefs/Screamingfrog reporting.
  • Monitor and troubleshoot technical SEO issues regularly.
  • Competitor analysis & continuous SEO strategy adjustments.
  • Prepare monthly SEO performance reports for management.

Required Skills & Experience:

  • Minimum 3 years SEO experience (B2B SaaS/IT preferred).
  • Strong experience with Ecommerce SEO.
  • Hands-on experience with Google Search Console, Google Analytics (GA4), SEMrush, Ahrefs.
  • Proven record of ranking keywords and increasing organic traffic.
  • Deep understanding of technical SEO, schema markup, site architecture.
  • Excellent keyword research and clustering capabilities.
  • Ability to work independently, manage priorities, and meet deadlines.

Preferred Qualifications:

  • Previous SEO work in cybersecurity, networking, IT hardware/software distribution.
  • Familiarity with LinkedIn SEO/content strategies for B2B.
  • Certifications: Google Analytics, SEMrush, Ahrefs.
  • Highly detail-oriented.
  • Analytical thinker.
  • Results-driven with realistic expectations.
  • Strong communication skills (can explain data simply).

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