Digital Marketing Specialist

7 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

The role is to improve the overall online presence of an organization. The ideal candidate needs to be able to handle all aspects of digital marketing for a company.

Key Responsibilities
  • Conduct extensive research on various topics and stay up-to-date with the latest industry trends.
  • Develop and implement strategies to optimize on-page and off-page elements of a website, including link building, keyword optimization, and social media management.
  • Acquire new leads in the most cost-effective manner and increase website traffic through targeted campaigns.

Job Requirements:

  • Must have hands-on experience in social media management, web 2.0 networks, online analytics, and SEO techniques.
  • Familiarity with tools such as Google Analytics, Trends, Webmaster Tools, and Keyword Planner is required.
  • Strong knowledge of on-page SEO principles, including keyword research, meta tags, XML sitemap, alt tags, and heading tags.
  • Ability to track and analyze competitor backlinks, website ranking performance, and adjust strategies accordingly.


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