Online Retail Marketing Manager

5 days ago


Karachi, Sindh, Pakistan ERP College Full time

We are looking for an experienced E-commerce Marketing Manager to join our team at ERP College. The successful candidate will have a proven track record in e-commerce marketing, digital advertising, and customer engagement.

Job Description:
  1. Digital Marketing Strategy Development: Develop and execute a comprehensive digital marketing strategy for Shopify, Daraz, Amazon UAE, Noon, and North American marketplaces.
  2. Performance Marketing Channel Management: Oversee and optimize Google Ads, Facebook Ads, TikTok Ads, YouTube campaigns, and other performance marketing channels.
  3. Team Leadership and Collaboration: Lead a team of digital marketers, content creators, and designers to create a seamless brand experience, collaborate with logistics partners and operations teams to ensure smooth order fulfillment.
  4. Customer Engagement and Retention: Implement customer retention strategies, including loyalty programs, WhatsApp marketing, and email automation, drive sales during key shopping seasons like Ramadan, Eid, White Friday, 11.11, and Black Friday (North America).
  5. Market Trend Monitoring and Analysis: Monitor market trends and competitors to refine strategies, provide regular performance reports and insights for senior management.

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