Digital Marketing Specialist

1 week ago

Karachi, Sindh, Pakistan beBee Careers Full time
Organic Growth Strategist

As a key member of our digital marketing team, you will be responsible for developing and executing a high-impact organic growth strategy that aligns with overall business objectives. Your goal will be to drive impactful SEO, content marketing, and organic acquisition efforts, focusing on measurable results and business impact.

Your responsibilities will include:
  • Developing and executing a scalable organic growth strategy that maximizes efficiency and output from the organic growth team.
  • Staying ahead of Google's evolving search landscape and AI-driven search models to proactively adapt strategies.
  • Owning and driving growth in website traffic, content engagement, and organic conversions, ensuring continuous improvement in key performance metrics.

Multilingual Website Expansion & International SEO

You will lead the launch and management of multilingual websites to expand into non-English-speaking markets. This will involve developing a robust international SEO strategy to ensure optimal visibility across different regions. You will collaborate with localization teams, translators, and technical SEO experts to optimize content for different languages and cultural contexts.

Additionally, you will lead hreflang implementation, localized keyword research, and region-specific content strategies to drive growth in global markets. Your role will be crucial in navigating the complexities of international SEO and ensuring seamless execution of marketing strategies.

A successful candidate will possess:
  • At least 10+ years of senior management experience in SEO and organic growth with a global B2B tech company, ideally in the cloud computing or web hosting sectors.
  • Strong expertise in GA4, Google Search Console, and the latest AI-driven SEO and content marketing tools available in the digital marketing space.
  • Proven success in scaling organic growth, with demonstrable use cases of increasing website traffic, improving content engagement metrics, and online conversions.
  • Global exposure, with experience leading organic growth strategies across multiple regions and markets, with knowledge of working in non-English speaking markets.
  • Strong leadership skills with a track record of building and managing high-performing teams.
  • Excellent stakeholder management and cross-functional collaboration skills.

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