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21 hours ago
We are seeking a Food Campaign Specialist to develop and execute food-focused marketing campaigns, drive order volume, customer engagement, and partner revenue. This role will be responsible for creating campaign calendars, monitoring performance, and adjusting strategies based on data insights and market trends.
Key Responsibilities- Develop and execute food-focused marketing campaigns to drive sales, customer engagement, and partner revenue.
- Create and manage campaign calendars to ensure timely execution and alignment with business objectives.
- Monitor campaign performance and adjust strategies based on data insights and market trends.
- Develop and implement a structured subsidy strategy to maximize ROI for partner restaurants.
- Analyse sales and market data to determine effective subsidy levels and allocation.
- Track and report subsidy performance to ensure budget optimization and business impact.
- Analyse campaign and subsidy performance using key KPIs such as sales, order volume, and customer engagement.
- Prepare detailed reports and insights for senior management to support decision-making.
- Use data-driven insights to continuously improve campaign effectiveness and subsidy efficiency.
- Bachelor's degree in Marketing, Business, or a related field. MBA preferred.
- 3–5 years of experience in campaign management, marketing, or sales (preferably in the food delivery or F&B sector).
- Strong analytical and data interpretation skills.
- Excellent communication and stakeholder management abilities.
- Proficiency in Excel, Google Analytics, and campaign management tools.
- Ability to work under pressure and manage multiple projects simultaneously.
- Results-driven with a strong focus on business growth.
- Creative thinker with a problem-solving attitude.
- Highly organized with attention to detail.
This is a fast-paced environment where we prioritize, decide, and deliver exceptional service to our customers. If you're driven to achieve results and passionate about delivering value, we encourage you to apply.
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