E-commerce Advertising Manager

1 day ago


Karachi, Sindh, Pakistan Interwood Mobel (Pvt) Ltd. Full time
About This Role

We are seeking a highly skilled Amazon PPC & Performance Marketing Specialist to join our team at Interwood Mobel (Pvt) Ltd. As a key member of our marketing department, you will be responsible for developing and executing Amazon PPC strategies to drive ad performance and maintain strong Return on Ad Spend (RoAS).

Responsibilities:
  • Develop and implement Amazon PPC strategies that align with our business objectives.
  • Analyze campaign data to identify areas for improvement and adjust bids, keywords, and targeting accordingly.
  • Collaborate with the content and creative teams to ensure consistency in messaging and visuals across all advertising channels.
  • Monitor and report on key performance indicators (KPIs) such as ad spend, impressions, clicks, conversions, and revenue.
  • Stay informed about Amazon Ads trends, algorithm changes, and best practices to ensure our campaigns remain competitive and effective.

Requirements:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • At least 2 years of experience in Amazon PPC and performance marketing.
  • Proficiency in Amazon Seller Central, Amazon Advertising console, and keyword research tools.
  • Strong analytical skills with a focus on data-driven decision-making.
  • Experience in the KSA/GCC market is a plus.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Certifications in Amazon Advertising or related areas are a plus.


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