Senior Brand Communications Specialist

1 day ago

Hyderabad City Taluka, Pakistan beBeeSocial Full time 3,000,000 - 6,000,000

The role of the Brand and Socials Manager is a crucial one in managing and showcasing our online presence. This position requires flexible hours based on workload, with occasional immediate tasks that may take just 10 minutes.

The primary responsibilities include posting marketing content on social media platforms, strategically enhancing our digital footprint, and ensuring consistent and compelling online engagement with our audience.

Key Responsibilities:
  • Manage Online Presence: Oversee and enhance our presence on social media and other digital platforms, focusing on engagement and growth.
  • Posting Marketing Content: Regularly post content to social media platforms to maintain engagement and promote our events and services.
  • Strategic Enhancement of Digital Footprint: Plan and execute initiatives to improve our digital visibility and engagement with the target audience.
  • Creative Content Selection: Choose event images and other content that showcase the best of us, aligning with our image and marketing goals.
  • Copywriting for Ads and Marketing Materials: Craft compelling copy for advertisements, social media posts, and other marketing communications.
  • Contributing to Marketing Strategies: Play a key role in the development of marketing strategies, ensuring social media efforts are aligned with overall marketing objectives.
  • Deciding Content Frequency and Quality: Determine the optimal frequency and quality of content posts to best engage the audience and achieve marketing objectives.
  • Managing Digital Assets: Oversee the organization and management of digital assets on our cloud storage, ensuring easy access and efficient use.
  • Website Management: Update and maintain our website to ensure it reflects the latest events, offers, and company news, providing a consistent and compelling online experience.
Job Specification:
  • Brand Management: Strategic thinking, brand positioning, and creative development.
  • Social Media Management: Content creation, platform expertise, community management, and analytics.
  • Communication: Excellent written and verbal communication skills.
  • Technical Skills: Proficiency in social media management tools.
  • Project Management: Strong organizational skills, attention to detail, and ability to manage multiple projects.
  • Flexibility: Adaptable to changing trends and willing to work flexible hours.

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