
Content Strategist
4 days ago
Role Overview
We are seeking a skilled Content Strategist to join our team at Enigma Software Solution.
About the Role
This is an exciting opportunity for a talented individual to create and manage high-quality content tailored to our target audience in the US tech sector. The ideal candidate will have a strong command of English, excellent writing skills, and experience in crafting engaging copy for various platforms.
Key Responsibilities:
- Content Creation:
- Develop and edit high-quality content for LinkedIn, Facebook, Instagram, and X, tailored to the US tech market.
- Craft personalized LinkedIn direct messages targeting founders, CTOs, and decision-makers.
- Write persuasive and impactful email marketing campaigns.
- Ghostwrite articles and posts reflecting the company's voice and expertise.
- Content Strategy & Research:
- Conduct research to understand the target audience's preferences and pain points.
- Analyze industry trends and competitor strategies to craft compelling content.
- Plan and maintain a content calendar aligned with business goals.
- Social Media Management:
- Collaborate with the sales and marketing team to ensure consistent messaging across platforms.
- Create engaging, platform-specific posts to drive brand awareness and engagement.
- Performance Optimization:
- Track and analyze content performance using data insights to improve results.
- Experiment with various content formats and styles for better engagement.
Required Skills & Qualifications:
- Exceptional Writing Skills: Strong command of English with an emphasis on clarity, persuasion, and adapting tone to suit target personas.
- Tech Industry Familiarity: Understanding of the tech resource augmentation model and US market trends.
- Social Media Savvy: Proficiency in creating content for LinkedIn, Facebook, Instagram, and X, with knowledge of platform-specific algorithms.
- Email Marketing Expertise: Ability to create effective email copy.
- Analytical Mindset: Use data-driven insights to refine content strategies and optimize performance.
- Project Management: Capable of managing multiple tasks and meeting deadlines in a fast-paced environment.
- Tools Proficiency: Familiarity with tools like Grammarly, Canva, HubSpot, and content scheduling platforms.
Become a part of our dynamic team and contribute to shaping the company's online presence and achieving business objectives.
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