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Performance Marketing Specialist
6 days ago
We are looking for a talented Marketing Analytics Professional to join our Marketing team in Rawalpindi Office, Pakistan.
About the Job- This role requires close collaboration with Marketing Operations, media, web, and IT teams.
- The successful candidate will be responsible for developing and maintaining statistical models to understand the impact of marketing on business performance and advising on strategic marketing investments.
- Candidate must have knowledge of brand campaigns, online trends, and social media channels.
- Proficiency in reporting tools and ability to manage global and local market details.
- Collaborate with cross-functional teams to gather measurement requirements and identify opportunities for advanced data analysis to deliver actionable insights and recommendations.
- Conduct exploratory data analyses and investigations using machine learning to solve complex problems from ideation to production.
- Prioritize projects aligned with organizational objectives.
- Bachelor's degree in Marketing, Statistics, or related field.
- Minimum 3 years of experience in marketing analytics or related field.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
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