iOS Application Growth Specialist

2 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
Drive Mobile Growth for iOS Apps

We are seeking a results-driven professional to lead growth initiatives for our iOS apps and games. This role is ideal for someone with a proven track record in scaling mobile products through user acquisition, App Store Optimization (ASO), and revenue growth strategies.

As part of our mobile growth team, you will be responsible for end-to-end iOS growth operations, including campaign management, app store presence, in-app monetization, and performance analytics.

Main Responsibilities:
  • Develop and implement effective App Store Optimization (ASO) strategies
  • Plan and execute user acquisition campaigns across various ad networks
  • Optimize in-app purchases and subscriptions for revenue growth
  • Manage and maintain app listings on App Store Connect
  • Analyze user behavior and campaign performance using analytics tools
  • Monitor and optimize key KPIs such as CPI, ROAS, LTV, ARPU, retention, and churn
  • Collaborate with cross-functional teams including product and creative
  • Stay updated with latest trends and iOS platform updates
Requirements:
  • Minimum 2-3 years of experience in iOS app marketing, growth, or monetization
  • Hands-on experience with Apple Search Ads and iOS user acquisition campaigns
  • Strong expertise in ASO and app store management
  • Experience with in-app purchases and subscription-based monetization
  • Proficiency in using analytics and attribution tools like Firebase, Appsflyer, or Adjust
  • Strong analytical skills and a data-driven mindset
  • Familiarity with iOS privacy changes and SKAdNetwork
  • Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field

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