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Senior Marketing Executive

3 weeks ago

Kasur, Punjab, Pakistan Rashid Latif Medical College Full time

We are seeking a talented Marketing Department Head to lead our marketing team at Rashid Latif Medical College. As a seasoned marketing professional with 13 years of experience in the accounting industry, you will be responsible for developing and implementing marketing strategies to enhance brand presence and attract prospective students.

Key Accountabilities:

  1. Develop and execute comprehensive marketing plans to achieve business objectives.
  2. Oversee the planning and execution of advertising and promotional campaigns to engage target audiences.
  3. Manage the college's online presence through social media and other digital channels.
  4. Conduct market research to identify trends and opportunities for growth.
  5. Collaborate with academic departments to promote programs and services.
  6. Analyze and report on marketing performance metrics to inform future strategies.

Requirements:

  1. Demonstrated experience in marketing leadership roles with a proven track record of success.
  2. Strong understanding of digital marketing tools and strategies to drive engagement and conversion.
  3. Excellent communication and interpersonal skills to effectively collaborate with stakeholders.
  4. Able to analyze data and market trends to inform strategic decisions.
  5. Creative thinking and problem-solving abilities to develop innovative marketing solutions.
  6. Proficient in content creation and brand development to enhance brand presence.

What We Offer:

A competitive compensation package, comprehensive health insurance, generous leave policy, medical benefits, and transport facilities.